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Who We Serve

Built for Complex US Commercialization

We work with pharma teams and investors navigating the specific challenges of differentiated products in the US market.

Differentiated Generics & Complex Injectables

Teams needing positioning and channel plans that avoid commodity traps and capture the value of their differentiation.

  • Value-based positioning strategies
  • Channel optimization for complex products
  • Payer strategies that reflect clinical value

505(b)(2) & Lifecycle Management

Commercial stories tied to evidence, differentiation, and payer logic for products built on existing data.

  • Evidence-based value stories
  • Differentiation strategies vs. generics
  • Payer contracting aligned with access goals

Specialty Pharma GTM Reset

Teams needing sharper strategy and execution realignment after launch or underperformance.

  • Performance diagnosis
  • Strategy realignment
  • Execution optimization

Investors & BD Teams

Commercial diligence, market sizing, and risk-upside framing for investment decisions.

  • Commercial due diligence
  • Market opportunity sizing
  • Risk/upside scenario framing

See if we can help

Book a call to discuss your specific situation and commercialization challenges.

Book a 30-min Call